There is no doubt that 2022 was a landmark year in the world of fashion. The fashion industry has seen a lot of changes in the last year, from Raf Simons’ label closure to the controversy surrounding Balenciaga’s advertising campaigns. The people who wear these brands, however, often become more famous than the labels themselves. From the worlds of music and film to other forms of popular culture, we have compiled a definitive list of the most influential people in the world in the year 2022.
Karla Otto, a press agency, and Lefty, an influencer marketing platform, have just released their “Year in Data” report for the fashion industry, which examines the year’s most significant cultural moments and influencers, beginning with their list of the top 10 fashion influencers. In a not-so-surprising turn of events, the four girls of the K-pop group BLACKPINK fill the top four spots on the list.
Kim Kardashian is next, and last year she gave us a lot of food for thought with her dubious brand deals and appearance on The Kardashians. After the reality TV star comes to Zendaya, whose role on the ever-popular HBO series Euphoria continues to grow in importance, For the seventh spot, we have Bella Hadid, who undoubtedly rose to prominence after her many appearances at Paris Fashion Week and her now-famous Coperni moment.” Also on the list is Hadid as “Model of the Year,” which is a title that many people thought she deserved in 2022.
Kylie Jenner joins the ranks of the top 10 as well, and South Korean singer Eunwoo comes in at number two. The list concludes with Billie Eilish, whose dramatic change in style last year captivated the attention of the fashion elite.
Mia Khalifa is listed as a “new and noteworthy” emerging influencer to watch for 2023. She has solidified this position by being in Aries’ new campaign, and the report calls Fendi and Versace the “Brand Collaboration of the Year.”
In order to access the full report, please visit Lefty’s website. You’re already here, so you might as well check out which of The White Lotus’s stars are making waves at New York Fashion Week.