Bloomberg claimed on Monday that Apple’s next-generation iPhone 15 will go on sale around September 22.
When Apple releases a new iPhone, millions of people tune in at once to see the accompanying media event. Analysts use the release of new products with improved features as a proxy for how much money customers will spend.
Bloomberg stated that an Apple event would be held the week prior to the release date, on September 12 or 13.
In its fiscal third-quarter earnings release, the business announced a 2% drop in iPhone sales to $39.67 billion.
Read More: Finally, Uber Turned a Profit
CEO Tim Cook recently told CNBC’s Steve Kovach, “The smartphone industry is tough in the U.S. right now.”
COVID-related production difficulties at Foxconn plants in China severely impacted 2022 holiday sales of the current-generation iPhone 14. It has been reported that Apple is trying to diversify its supply chain across Southeast Asia.
When contacted for comment, Apple did not provide a response right away.
